Disclaimer for this course.
Welcome to my guide on how to start your affiliate marketing business (on Twitter).
However, the steps here can be applied to other social media you have.
Affiliate marketing is a great long-term business to start.
There’s $0 upfront cost.
It can provide passive income as you begin to automate your Twitter (get paid while you sleep).
And you can turn your passion into a business (you don’t just have to sell online business courses).
I’ve written this guide is for three types of people:
1. Complete Beginners.
You’ve come across people making money online and want a slice of the pie yourself. You may have heard the terms ‘affiliate marketing’, ’email lists’ and ‘referral links’ being thrown around but you’re not sure where to start…
2. You’ve just started affiliate marketing but need a little push.
Okay, you have your social media accounts set up and you’ve found some products or services that you want to affiliate for. You’re sharing your referral links but struggling to attract customers and sales…
3. You already succeed at affiliate marketing on another platform (Facebook, Instagram, Blogging) but want to expand your business.
Congratulations! You’ve already been making money with affiliate marketing on another platform. Expanding your audience on Twitter is a sure-fire way to attract more customers and scale your business.
If you fit into any of these categories, keep reading…
This free guide will show you the path to an extra income stream from your Twitter account.
Affiliate marketing on Twitter is a simple process. So simple, I can break it down into one sentence:
Build an audience and authority by providing valuable and engaging content, then offer products or services that will benefit your audience.
You gain a commission every time one of your followers purchases something you’ve recommended. The more loyal followers you have, the more sales you’ll make.
The best part about affiliate marketing is you can start with $0 upfront cost.
You’re simply promoting other people’s products for a commission, there’s no need to create your own.
When you focus on attracting and nurturing a high-quality audience, and then offer high-quality affiliate products, the money will follow.
I’m here to show you the exact process.
Step by Step.
At the end of this guide, you’ll have a blueprint to go from struggling to get sales with your affiliate links to getting paid while you sleep from your affiliate offers.
Step 1: Choose Your Niche
You need to start your journey building an audience in the right niche. This is the topic that you’ll be tweeting about and promoting offers for.
For example, my account is in the ‘self-improvement’ niche. This relates to side-hustles and self-discipline. I post information about these topics that will resonate with other people who are interested in those niches. This is how I build my audience.
Here are three rules for picking niches to build your brand in:
– Make sure there is enough of an audience on Twitter.
– Make sure you have enough content to talk about.
– Make sure you have a route to monetization.
Firstly, you need to find already established accounts in the niche you want to go into.
This will mean there is an audience on Twitter who are interested in what you have to say. If no one’s already talking about it, chances are there aren’t many people you can connect with.
Don’t waste time.
Choose something that you can see is popular. If you have more than one idea for a niche, research both and go with the one with a larger potential audience.
Next, prepare your content.
Look around the web for blogs and YouTube channels that are in your prospective niche. Compile a list of all the topics you can talk about on Twitter. If your niche is too specific, this will be harder, so consider broadening it.
On Twitter, you can provide content in different mediums:
– Motivational tweets in your niche
– General tweets with information about a topic
– Links to articles or videos where people can see more info
– Threads of tweets giving instructions/mini-courses/blueprints
Prepare your content for each of these mediums – make sure there is enough to talk about!
Lastly, carefully consider how you will monetize your account.
In this guide, I’ll discuss monetization with affiliate marketing (the easiest way in my opinion).
To ensure you can monetize your niche, go and find products or services that people will find useful and will solve problems for them.
You can then either choose to affiliate for these products or services, or create your own work to sell.
Here are some examples.
Products and services could include eBooks or courses on side-hustles, business tools, budgeting spreadsheets.
Products and services could include eBooks or courses on fitness routines or dieting, home-gym equipment, supplements or special food.
A lot of these you come across will have affiliate programmes. You can sign up on their website and get a unique referral link. When someone clicks on your link and buys from the company, the sale is attributed to you. This is how you earn a commission.
Search for these products or services by looking at what blogs/Twitter accounts/YouTube channels in your niche are promoting.
Search on Amazon, Gumroad and other online marketplaces to find products you can affiliate for or get topics to write your own products on.
Make sure the products you find have good reviews and are popular. You won’t make money promoting products that are of no value to your future audience.
Once you have an idea of the things you can promote, your niche idea is validated.
Step 2: Curate your content
Here’s the next part of your affiliate marketing business.
You need to start building your tribe as soon as you can. You do this by posting content every day.
This is a follow on from the first step where you identified topics to discuss on your Twitter account. You’ll have found sources of content like blogs, websites and social media accounts that post content in your niche.
Read and study these resources. Become an expert in your field before you do anything else.
Next, conduct your market research.
For this, you need to look at what other people in your niche are talking about. The best place for this is forums, blog posts, comments sections on websites and YouTube and the paid products that are available in your niche.
You must identify 5-10+ topics that people are discussing, they need advice on or are generally interesting/popular/entertaining topics.
These are what people will be interesting in reading about on your Twitter account.
They will be attracted to detailed, valuable content that will either:
So think about if your topics ticks one of these three boxes. Remember, providing value is key.
Within your 1-3 niches your account will be based around, you’ll be talking about these 5-10+ topics on a rotation.
Twitter is a great platform for you to share condensed information. Each tweet has a character limit of 280. It’s not designed to be long-form.
This is how you give value with your tweets:
– One-off tweets that contain an inspirational/motivational message
– One-off tweets that contain a good lesson or are entertaining (with pictures)
– Thread of tweets describing a process or lesson (mini course)
– A tweet containing a link to a website with more information
But the most important thing of all…
Is your format.
Let me explain.
When you want to say something, don’t be boring. I see too many people on Twitter use their 280 characters all in one paragraph.
Imagine if this guide was all in one paragraph with no breaks.
You probably would’ve stopped reading by now.
The first thing your tweet says will be what people first read. Twitter is a high paced environment. If your first sentence isn’t eye-cathing, people will keep scrolling.
Always keep this in mind.
Either make your first sentence:
– A leading statement (like the sentence above)
– A quote or objection
– An interesting point that leads to more
– A question
Remember to use short sentences and write to keep people reading until the very last sentence.
As soon as you open your Twitter account, start tweeting. You can always reuse tweets you send later on, as you attract more and more followers.
I’ll come onto how to use the other features of Twitter in the next section…
Step 3: Build your tribe
The way you’ll help more people and get more sales is by growing your following.
You want to see your follower count go up every single day. The first goal is 100 followers then 1,000.
But it’s equally important to attract high-quality followers who are interested in your niche and want to learn.
Just 100 of these followers who are willing to learn will set you up for life.
100 x $15 subscription per month = $1,500 per month income
100 x $97 course = $9,700 in sales
Now imagine you can get 1,000 of these high-quality followers who will pay for your work.
So how do we attract high-quality followers as fast as possible?..
You need to make yourself stand out as an expert.
Take the niche you’re in and put a twist on it. That’s how you stand out from the rest.
Take the fitness niche. It’s a very popular one on Twitter with people sharing their weight loss and body transformation journeys.
By creating an account that just posts the same as everyone else, you won’t attract high-quality followers. You’re not different from any of the other experts.
Your followers won’t highly value your solutions to their problems.
So, you need to put a twist on it.
Carve out a sub-niche for yourself that you can show solves problems for people.
They all want to get fit. Everyone’s teaching the same info about calorie deficits, dieting, etc. So you need to show how your own strategy works better.
For example, you talk about how calisthenics works for people at home, who don’t want to go to the gym.
You’ve carved a unique position out for yourself, and put a twist on the niche. You’re solving a similar problem in a different way that people will prefer.
It’s still simple, but much more effective.
After you’ve added your twist, it’s time to get grow your Twitter account.
Your strategy for growth is this:
– Find 10-25 popular accounts in your niche and start engaging.
Add these accounts to a list and make it private. Use this list to engage with people’s tweets, adding value to what they said.
This is how you leverage other people’s followers. They will be able to see your comment underneath the original tweet, then visit your profile and follow you.
– Optimize your account
Since you’ll be getting people visiting your profile, you must optimize your account to attract attention.
Carve out your niche and make your account interesting. Have an intriguing bio, pinned tweet, profile picture and header.
– Stick to your niche
This is simple. Don’t change your niche after 6 months, stick to what people signed up for.
– Interact with followers
Engaging with your followers is key to establishing your brand and building trust with your followers.
Tweet polls and questions. Then like and reply to people’s comments. Of course, make connections via Direct Messages (this is something we’ll come on to later).
– Post great content
This is the final, but most crucial part. Your content is the backbone of your brand.
Without this you have nothing.
I’ve already talked about how to write engaging tweets. But just remember, give value to your audience, solve their problems and help them achieve what they want.
I’ll always keep saying that.
There’s one last thing you MUST do on Twitter.
It’s probably the most important thing in this section.
It will help you turn followers into huge fans of your brand and more than double your selling potential.
A simple email list.
This is where you provide a ton more value to your followers than Twitter allows you to.
You ask your followers for their email address and you can then send them emails covering in-depth topics or promotional offers.
Now, people will rarely just give you their email address without anything in return. There’s a stigma around email marketing – people don’t want to be spammed with garbage. Today everyone is wary about handing out their email address to anyone.
Because of this, you have to offer something for free, in return for people’s emails. This is what’s called a ‘lead magnet’.
Make sure this is a resource that solves a specific problem. For example, it can be a short eBook (3-5 pages) or a 1 page PDF.
Even better if it’s based around a topic that can be covered in a lot more detail. You’ll then be able to charge for another guide that has a lot more detail and steps for people to follow.
And since you have the emails of people who have your free resource, you can easily promote your paid guide to them.
For example, in the fitness niche, create a free 1 page PDF with calisthenic workouts. Then offer a paid guide with a lot more detail with more workouts, diet plans, etc. Promote this to your email list.
These paid products can be affiliate products, so you don’t even need to create a paid guide yourself.
Just find someone else’s product that would work for your audience.
Since the people who sign up to your email list are interested in your niche, it’s much easier to sell a wide range of affiliate products in your niche (e.g. fitness).
Send people to a ‘landing page’ where they can enter their email to receive your free lead magnet. Tweet the link to this landing page daily.
When you’re just starting, you can tweet your landing page 2-5 times per day.
You should easily be able to get 5 subscribers to your list per day.
That’s 150 per month.
Let’s run the numbers assuming you send 8 emails to your list per month (2 per week):
– 150 subscribers x 8 emails = 1,200 emails
– 25% of people open those emails = 300 opens
– 2% people take you up on your affiliate offer = 6 sales
– $20 commission per sale = $120
$120 in your first month by simply sending 2 emails per week.
That number will increase every month too. Your first month won’t even compare if you keep going.
Regular people are making thousands from affiliate marketing in this way every month.
Remember, your email list is your most powerful tool for affiliate marketing. And Twitter is the perfect place to collect these emails.
I’ll talk about the different free tools you can use to create your lead magnet and email list in my ‘automation’ section below.
Step 4: Select your offers
Once you’ve got your Twitter growth dialled in, it’s time to select your affiliate offers.
You should already have examples of products AND services you can affiliate for in your niche, from your niche research.
The reality is, with affiliate marketing, you must only promote what is truly valuable to people.
Promoting products that are low-quality is unethical. It also will mean your high-quality followers will desert you.
You cannot build a long-term business this way.
This is how you find the perfect affiliate products to promote:
– Research the products people are selling in your niche
– Make sure the product is relevant to your audience and that it has good reviews
– Either purchase the products or contact the creator and inquire about a discount (if you’ve built your audience, some creators may be willing to give you the product for free so you can affiliate for it)
– Use the product as intended and judge it’s quality. If it is high quality and relevant to your audience, ask for an affiliate link
Your strategy is to share a review of the product, explain the benefits and problems it solves.
Or even better…
Apply the product to your life or business and get some tangible results (e.g. earning money online, losing weight, etc)
Now use yourself as an example case study for people to see how the product can help them too.
You can follow exactly the same steps when you’re affiliating for a service rather than a product.
Use these steps to decide what offers you’re going to promote.
– Choose products/services that are relevant to your audience
– That solve problems
– That generate results
In the next section, I’ll dive into the strategy you need to promote affiliate products/services successfully.
Step 5: Promoting your offers
The easiest way to get sales is to let customers come to you.
Constantly selling is hard work.
Position yourself so people are lining up to access your knowledge. That means becoming an ‘expert’ in their eyes.
By doing this, all you’ll need to do is tell people about your offers, instead of working your butt off to sell them.
Let’s look at some ways you can make this happen.
– Promoting affiliate offers in your tweets
One tweet can make you many sales. You can either show results in a photo or write a small review of the product and add your affiliate link.
Or you can write a normal tweet designed for engagement (tweets that are entertaining/inspiring/useful), and then reply to it and add your affiliate link.
As your first tweet gets engagement, people will also see the second one you’ve put underneath with your link.
Writing a thread on Twitter is my favorite way to get clicks to your offer.
You write 5-10+ tweets on a topic. These can be instructions, a strategy or some kind of mini-course. You can write threads by tapping the ‘+’ icon and adding further tweets.
Make your first tweet in the thread something that is eye-catching. Grab people’s attention so they open up the thread and read it all.
Give your instructions/mini-course and then in the middle or at the end, add your affiliate link. Just make sure it fits with what you’re saying in the thread.
– Discount sale from the creator
Creators of your affiliate product will have the ability to give you a discount code, which you can use to generate more sales.
A good way to do this is to put a time limit on the sale, which adds urgency and scarcity to your offer.
This is a common tactic and works great on Twitter.
Just ask the creator for a discount code.
Connecting with your followers via Direct Messages is essential.
Some people message every new follower they get and start a connection.
DM’s are the most reliable way to generate sales. As you talk to people, you can give them valuable information and guage their interest in your niche.
By building these bonds, you can become an ‘expert’ and people will be asking you for your knowledge. You can then share with them affiliate products.
Following this process is the easiest way to make your first $100 with affiliate marketing. It’s the best way for beginners.
If you’re looking to speed up your results and avoid rejection in DMs – this guide by HustlingForever gives you a blueprint on how to do it.
It’s what I’ve used to generate my first sale.
Click my affiliate link here to get an exclusive $15 off.
Two of the most effective copywriting techniques can be applied to affiliate marketing on Twitter.
PAS and AIDA.
If you’ve never come across these before, or don’t know what copywriting is, I’ll explain:
Copywriting is writing to sell. Any promotional material you’ve seen or heard is written by a ‘copywriter’.
PAS and AIDA are techniques used to help convince people to purchase something. Use them.
PAS stands for Problem (or pain), Agitate, Solution. Three steps you need to follow.
Present a problem that resonates, describe it and appeal to people’s emotions, and then offer a solution.
Apply this to your tweets and emails to your email list.
AIDA stands for Attention, Interest, Desire, Action. Four steps.
Grab people’s attention with a strong headline and opening. Capture their interest in a topic by explaining how it can benefit them and provide their ‘dream life’, spark a desire for an offer as it will deliver these benefits, then call them to action.
Don’t forget to use this in your emails and threads on Twitter.
One last idea is to include affiliate links in your lead magnet that you’ve created. It’s just another way to get more eyeballs on your offer.
Only people who are interested in the niche will be reading your lead magnet.
If it is high-quality, they can skip ahead to a recommended affiliate product straight away.
Step 6: Automation
In this section, I’ll quickly go over a few tools you can use to automate your affiliate marketing business.
The aim is to make my Twitter account as close to a passive income business as possible.
The main tool I use every day is Tweetdeck.
It’s a completely free tool that allow you to:
– Link all of your Twitter accounts in one place (if you have more than 1)
– Schedule tweets (with pictures)
– Reply, like (engage) with people you follow or in lists
This is a great way to automate tweets that promote your lead magnet and affiliate offers.
The tool I use to automate my email marketing is Mailerlite.
You can create an account for free and use it to:
– Hold your email list
– Create a landing page where people can enter their email
– Send your lead magnet to people who sign up to your list
– Send automated emails giving value and offering affiliate products as people join your list.
The beauty of email marketing tools like Mailerlite is that you only need to write your emails once.
Write one email and you can schedule it to be sent to everyone who joins your list, whether that’s a day or a whole year after they join.
Other free resources I use to share value to my followers and email subscribers are:
– Google Docs (create a lead magnet and export it as a PDF)
– OBS (screen recording software to record content and share as a lead magnet, in tweets or on YouTube)
– Canva (to design artwork for my Twitter account and lead magnets)
– Gumroad (to host lead magnets, collect and send emails)
Once you start earning money with affiliate marketing, you can invest in your own website/blog to create better landing pages and share more content with your followers.
List of 30 evergreen niches
Choose a niche here that you’re most interested in and that you want to research.
Then start building a brand on Twitter around this niche.
– Affiliate marketing
– Business Advice
– Fat loss
– Home architecture
– Interior design
– Job coaching
– Mental health
– Muscle gain
– Online course selling
– Personal finance
– Print on Demand
– Side hustles
All these topics fall within one of the three niches of wealth, health or relationships.
These are the most profitable for affiliate marketing on Twitter.
Remember, if you want any help getting set up with affiliate and email marketing, simply send me a message on Twitter here.
Please also subscribe to my email list here to receive exclusive, actionable strategies you can apply.
If you want to get a head start and take the easy route to affiliate marketing success, pick up HustlingForever’s ‘Twitter Cash Machine’ guide with my link here. You’ll get $15 off too.
My video course walks you through three example niches, how to gather content and promote affiliate products for each one.
And again, thank you for reading.
Will, 24K Growth.